Phytoestrogen Technology

"Phyto" or plant-based estrogens are structurally similar to the human estrogen molecule and provide a safe and effective way to preserve and restore benefits to skin. The small molecular size of phytoestrogens allow them to easily penetrate the skin and bond with estrogen receptors present in both the dermis and the epidermis in order to improve collagen production.

Phytoestrogens exist in the reproductive parts of plants, offering vitality to the plant, as well as aiding in protection from disease as well as in plant reproduction. They are found in the seeds, nuts, roots, and sometimes in the bark of many plants. Phytoestrogens are found some of the healthiest foods such as beans, nuts, berries, and the protein components of plants. Science has offered much evidence that these molecules are beneficial to offset hormonal aging, the process that robs women of healthy collagen. They have been shown to be effective topically with regard to elasticity, collagen production, as well as being natural antioxidants and are anti-inflammatory.

Notable features of phytoestrogens:

• Increase collagen content
• Increase hyaluronic acid production (the water binding skin support)
• Improve skin elasticity
• Anti-inflammatory
• Anti-oxidant
• Photo protective
• Improve wound healing

The VENeffect line offers breakthrough anti-aging skin care products that source their potency from a proprietary blend of phytoestrogens - 100% natural plant-based technology that safely and effectively preserves and restores the youthful glow of healthy, vibrant skin.